legends founders


Antonio Harvey


Chief Executive Officer

Twenty-five years of  playing, coaching and broadcasting professional sports has given Antonio Harvey true insight into what drives some of the world’s greatest athletes. His unique understanding of the athletic mindset has helped shape Legends into a brand that inspires the athlete in us all.


Tony Bash

LEGENDS Co-Founder

Chief Operating Officer

A successful career of creating brands and products for new and existing companies has made Tony an internationally recognized marketing expert. His knowledge of staffing, business development and multi-million dollar fundraising provide a winning game plan to the Legends team.

Charlie Harrell

Charles Harrell

LEGENDS Co-Founder

Chief Legal Officer

Charles Harrell comes to Legends with nearly 20 years of legal expertise. His career of advising businesses of all sizes, from small and family owned businesses to multi-state and multi- national corporations, on all legal aspects of operations guides our team on a proven track for success.


Jay Jensen

LEGENDS Co-Founder

Trainer & Sports Medicine Expert

BS in Health & Physical Education, BS in Physical Therapy,
Certified Athletic Trainer in Collegiate Sports, the NFL and the NBA

Jay Jensen brings 30+ years of medical expertise to the Legends team. While working with collegiate and pro teams, he has seen firsthand the prevalence of opioid addiction among elite athletes, and the toll it takes on performance. Like many of his industry peers, Jay believes in the power of cannabis for pain management and sees it as a natural alternative to the devastating effects of opioids.

George Lynch HS


LEGENDS Co-Founder

Co-Founder HBCU Heroes

NBA veteran and NCAA Champion, George Lynch is seasoned college basketball coach. He spent 12 years in the NBA after being a first-round draft pick by the Los Angeles Lakers in 1993.  A defensive force, Lynch was also the first rookie since Magic Johnson to score 30 points in a game.

He is passionate about helping his players develop critical experience, skill, and tools to support them in achieving lifetime success both on and off the court.  He is a proud UNC-Chapel Hill Alum.